wil·y
/ˈwīlē/
adjective
skilled at gaining an advantage, especially deceitfully.
[Description taken from Wikipedia] Here’s Wile E. Coyote, the cunning, devious and constantly hungry Coyote that repeatedly attempts to catch and subsequently eat the Road Runner.
Instead of his animal instincts, the Coyote uses absurdly complex contraptions (sometimes in the manner of Rube Goldberg) to try to catch his prey, which comically backfire, with the Coyote often getting injured in slapstick fashion. Many of the items for these contrivances are mail-ordered from a variety of companies that are all named Acme Corporation.
One running gag involves the Coyote trying (in vain) to shield himself with a little parasol against a great falling boulder that is about to crush him. Another running gag involves the Coyote falling from a high cliff. After he goes over the edge, the rest of the scene, shot from a bird’s-eye view, shows him falling into a canyon so deep, that his figure is eventually lost to sight. This is followed, a second or two later, by the rising of a dust cloud from the canyon floor as the Coyote hits.